ADVICE

Featured Business of the Month: Fencing Companies

Each week, we give free marketing advice to a new business niche.

If you're a fencing contractor, you're well aware of the need for consistently driving new leads. Because of this, an aggressive online marketing strategy will need to be implemented. As a marketing firm that provides marketing services for fencing contractors, allow me to give you some quick tips to get ...
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President Obama must have been going crazy whenever he heard his campaign saturated down to one word. I have no doubt the President probably wanted to say so  much more to American voters, however, he and his staff were resolved to win with one word that apparently resonated in the minds of voters and ...
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Do you know how much Mercedes-Benz spends on ensuring each and every sound their vehicle makes is consistent with exactly what people prefer to hear? Millions. Every button click, door slam, air conditioner control and windshield wiper is specifically tailored to elicit the exact nuance Mercedes-Benz wishes people to hear, ...
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Search Engine Optimization is the art of getting your website ranked on search engines for high value keywords that are being searched by your target market. Today I'm going to teach you how to create and use keywords on your website to drive more revenue. What is a Keyword Quite ...
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There are so many ways to get into the media on a weekly basis. So as long as you have a little time and energy to devote to getting this media attention - and driving some major visibility to your company - there is no reason you can't get the ...
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Today I am teaching you how to quickly calculate the size of your target market. I am usually required to do this over the phone with a prospective client when I need to get a quick idea of their current market share. So first you need to start with 2 ...
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Last year I had a client who manufactured a paint and graffiti remover. Their product was available in several chain stores; however, the most profitable of these chains wished to end their contract in the interest of private labeling the product with their own brand. So, the client came to ...
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Here are my 7 simple rules for luxury pricing: 1) Superior Value The value must be, or at least give the perception, that it is well beyond the competition. 2) Innovation What you'll notice from the highest priced brands is at on time or another, they innovated. Microsoft, Apple, Mercedes ...
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If making a salad is easy, creating and promoting a charitable event is even easier. Let's go through the numbers: 1) What comes first, the event or the charity? For my first event, I knew I wanted to host a battle of the bands at a club on the beach ...
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1.888.308.5506
2780 Bristol Pike
Philadelphia, PA 19020
228 Kings Highway East
Haddonfield, NJ 08033
39.898189 -75.031205

1.888.308.5506
2780 Bristol Pike
Philadelphia, PA 19020
228 Kings Highway East
Haddonfield, NJ 08033
39.898189 -75.031205

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