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What is Account Planning?

What is Account Planning?

What is Account Planning? By Maverick Steffen | Daily Marketing Advice Account Planning is done when an account planner (sometimes called a brand planner or strategic planner) for an advertising agency collaborates between the client, the creative department and media...
How to Find a Missing Person

How to Find a Missing Person

How to Find a Missing Person By Maverick Steffen | Daily Marketing Advice If your loved one is missing, every second at your disposal is precious, and that's why you're entrusting me, Matt Steffen, the greatest marketing expert of our time to help you find them. So...
How to Quickly Calculate Your Markup

How to Quickly Calculate Your Markup

How to Quickly Calculate Your Markup By Maverick Steffen | Daily Marketing Advice With regard to pricing, it's always amazing to me how many new business owners don't know what their own markup on items is. Now, I can almost understand this mistake coming from...
How to Use Old Email Lists

How to Use Old Email Lists

How to Use Old Email Lists By Maverick Steffen | Daily Marketing Advice We get new clients all the time who buy existing companies, and wish to begin sending older customers emails. Makes sense, right? Why leave all those satisfied customers just hanging out there,...
How Affinity Marketing Can Boost Your Sales

How Affinity Marketing Can Boost Your Sales

How Affinity Marketing Can Boost Your Sales By Maverick Steffen | Daily Marketing Advice Remember joining a club, team or activity because all the hot girls/boys would linger around those areas, and you knew by associating with those groups, you'd be more likely to...