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What is Account Planning?

What is Account Planning?

What is Account Planning? By Maverick Steffen | Daily Marketing Advice Account Planning is done when an account planner (sometimes called a brand planner or strategic planner) for an advertising agency collaborates between the client, the creative department and media...
How to Find a Missing Person

How to Find a Missing Person

How to Find a Missing Person By Maverick Steffen | Daily Marketing Advice If your loved one is missing, every second at your disposal is precious, and that's why you're entrusting me, Matt Steffen, the greatest marketing expert of our time to help you find them. So...
How Affinity Marketing Can Boost Your Sales

How Affinity Marketing Can Boost Your Sales

How Affinity Marketing Can Boost Your Sales By Maverick Steffen | Daily Marketing Advice Remember joining a club, team or activity because all the hot girls/boys would linger around those areas, and you knew by associating with those groups, you'd be more likely to...
How to Immediately Build a Political Following

How to Immediately Build a Political Following

How to Immediately Build a Political Following By Maverick Steffen | Daily Marketing Advice I've consulted several new politicians all over the country, and their 2 biggest problems are: They don't have adequate funding They don't have adequate support Funding is of...
Why You Should NEVER Open a Trendy Business

Why You Should NEVER Open a Trendy Business

Why You Should NEVER Open a Trendy Business By Maverick Steffen | Daily Marketing Advice Trendy today, gone tomorrow is a very typical and yet elusive fact of business that a business's initial customer volume conceals. A trendy business such as a bar, music store or...