Click to Learn Why This Marketing System Works Best for You
We’re excited to work with you in achieving your goal of enhancing your national presence and driving significant foot traffic to your locations. With your marketing budget of $4,999 to $9,999 per month, we've crafted a strategic plan that suits both the product and service aspects of your business. Our approach begins with Facebook Advertising and Positive Reviews, continues through Email Marketing and Social Media Marketing, and culminates with Video & Photography and Influencer Marketing. This multi-tiered strategy is designed to create a seamless and effective marketing system for your company.
Phase 1: Facebook Advertising and Positive Reviews - Building Immediate Awareness and Trust
Facebook Advertising: Our first step is to launch targeted Facebook Ads. With its national reach, we can effectively target audiences interested in your products and services. These ads will spotlight your unique offerings and entice potential customers to visit your locations.
Positive Reviews: Simultaneously, we’ll focus on highlighting positive customer reviews. In today's market, genuine customer feedback on platforms like Google My Business and Yelp is crucial. Positive reviews not only build trust among potential customers but also enhance your online credibility, significantly influencing consumer decisions.
Phase 2: Email Marketing and Social Media Marketing - Nurturing Leads and Enhancing Online Engagement
Email Marketing: As we gather leads from our initial efforts, we'll engage these prospects through targeted email marketing. This will include newsletters, updates about your products and services, and exclusive promotions, keeping your audience engaged and informed.
Social Media Marketing: Alongside, we'll ramp up your social media presence. Platforms like Instagram, Twitter, and Facebook will be key in maintaining a continuous dialogue with your audience. Regular posts, engaging content, and interactive initiatives will keep your brand top of mind and foster a sense of community.
Phase 3: Video & Photography and Influencer Marketing - Showcasing Your Brand and Expanding Reach
Video & Photography: We will utilize professional video and photography to vividly showcase your products and services. This visual storytelling will not only attract attention but also effectively communicate the value and quality of what you offer.
Influencer Marketing: Finally, we'll incorporate influencer marketing into our strategy. By partnering with influencers who align with your brand values and appeal to your target audience, we can amplify your reach. Influencers bring authenticity and can introduce your offerings to a broader audience in a way that resonates and drives traffic to your locations.
This comprehensive strategy, integrating Facebook Ads and Positive Reviews for immediate impact, Email and Social Media Marketing for continuous engagement, and Video & Photography and Influencer Marketing for dynamic storytelling and expanded reach, is specifically designed to enhance your national presence and increase foot traffic to your locations.
4,999/mo
Option 1:
Facebook Advertising
Strategy: Create customized ad funnels for your business, and target people actively looking for your offerings online, and then retarget them until they become customers.
Positive Reviews
Strategy: We will drive as many positive testimonials for your organization as possible, on reputable third-party review sites, from new and existing satisfied customers, vendors and associates.
7,999/mo
Option 2 (includes Option 1):
Email Marketing
Strategy: Create email campaigns and auto-responders to target people potentially interested in your offerings while retargeting existing leads and customers.
Social Media
Strategy: Develop and post 30 custom designed Memes each month to your Social Media pages around content that will drive your target market to know, like, trust and buy from you.
9,999/mo
Option 3 (includes Options 1 & 2):
Video & Photography
Strategy: Schedule and execute series of video and photo shoots that we will use to generate a nearly endless series of highly creative, broadcast quality video and picture ads.
Influencer Marketing
Strategy: Develop relationships with key brand ambassadors and publishers, that share your target market, and have them push your offerings with strategic content and offers.
Anatomy of Your New Facebook Ad System
The goal of the Facebook Advertising System is to advertise your business, to people already looking for your offerings, until they purchase directly from you.
For example, if you sell dental supplies nationally, your ads would be shown to people searching for dental supplies, or watching videos about dental supplies, or visiting websites that sell dental supplies (your competitors), until they purchase your dental supplies.
- We will build 2 custom Facebook Ads and Landing Page Funnels each month that will target people online already looking for your offerings. We will then re-target all traffic to your Landing Pages and website with additional Facebook Ads until they purchase your offerings
- We will ensure all website visitors continue to see a diverse group of strategic ads until they make a purchase.
- We will A/B/n Test each Ad and Landing Page element (headlines, images, body copy, calls-to-actions, ad placement, etc.) in order to increase profit-producing elements while eliminating weaker ones.
Anatomy of Your New Social Media System
The goal of the Social Media* Marketing System is to drive trust and loyalty in your brand in order to drive more sales of your offerings.
- We will create and post 25-30 Memes (idea or offer expressed with a combination of image and text) each month to your company's social media.
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- We will cultivate Social Media presence around your company’s unique brand and vision.
- You will be required to submit which holidays your business officially celebrates, and we will create tactful* Memes around these holidays as well.
*While Social Media may not directly enhance your bottom line, it contributes greatly to the trust required when new leads are researching your business in search of a consistent and deliberate online pulse.
*Despite all Memes being customized and branded for your business, we NEVER place your logo on a Meme for a somber holiday, such as 9/11 Remembrance, Memorial Day, etc.
Anatomy of Your New Influencer Marketing System
- Build list of 10-50 social media influencers and national media sources and that cater to your target market.
- Help to create or refine aspects of your business that will drive the most media attention.
- Create email marketing system that will send press releases/story pitches/content ideas that will maximize client's chances at media exposure.
- Analyze email marketing metrics to determine which recipients opened emails multiple time, at which point we will make additional, personalized contact to help expedite exposure.
- We will be responsible for creating pitches, press releases, and ensuring a seamless connection between and media/social media influencers.
Anatomy of Your New Positive Review System
The goal of the Positive Review Marketing System is to drive as many positive testimonials to your organization as possible, on reputable third-party review sites from new and existing satisfied customers, vendors and associates.
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- We will use a combination of 20-100 compelling emails and/or friendly phone calls (based on what is working best) to facilitate positive relations, and reviews.
- We will leverage these positive reviews to boost your search engine optimization, as well as in your advertising to drive trust and sales.
Anatomy of Your New Email Marketing System
The goal of the Email Marketing System is to consistently engage new and existing leads with compelling content and unique offers until they purchase your offerings.
The thrust of our email marketing efforts is simple: Build emails people look forward to that simultaneously in increase sales.
- We will develop and send 4 email marketing campaigns each month in order to drive more sales, based on your market: B2B, B2C or both.
- B2B: We will add 100-250 new prospective leads into your list each month, until market is fully captured.
- B2C: We will leverage your existing email lists while creating valuable incentives for consumers to join your list.
Anatomy of Your New Video & Photography System
The goal of the video/photography marketing system is to generate ongoing, highly creative, broadcast quality video and picture ads that will capture your unique sales proposition to increase brand awareness and sales.
- Schedule and execute 1 video and picture shoot every 3 months.
- We will provide all scripts, scheduling, filming, editing and video and picture ad development and promotion (all ad costs are covered in fee).
How Being Our Client Works:
The cost of advertising is included in your fee.
We build all the content, promote all the ads and measure and improve everything.
All services are month-to-month and you may cancel at any time.
Even if you cancel services, everything we've built remains yours.