Click to Learn Why This Marketing System Works Best for You
With your marketing budget of $1,999 to $3,999 per month, our goal is to implement a strategy that maximizes your investment for quality lead generation. Here's our recommended approach for your local service-based business:
Start with Facebook Advertising: Our first move is to launch targeted Facebook ad campaigns. This platform offers unparalleled targeting capabilities, allowing us to reach your ideal local customers based on specific demographics, interests, and behaviors. Facebook Ads will serve as a rapid lead generation tool, bringing immediate visibility and traffic to your services. Given their cost-effectiveness and adaptability, they're an ideal starting point for your budget.
Progress to SEO (Search Engine Optimization): While Facebook Ads work on the front lines, we'll simultaneously build your SEO foundation. SEO is crucial for enhancing your online presence and ensuring that when potential customers search for services you offer, your business appears at the top of search results. This is especially important for local businesses, as local SEO drives traffic from your specific geographic area. SEO is a longer-term strategy, but it's instrumental in establishing and maintaining your digital authority.
Integrate Email Marketing: Once we start gathering leads, it's vital to keep them engaged. Email marketing is our tool for this. It allows us to directly communicate with your prospects and clients, providing valuable content and updates about your services. This isn't just about sending emails; it's about building a relationship with your audience, nurturing leads, and converting them into loyal customers.
Leverage Positive Reviews: In today's digital age, reviews are gold. We'll encourage your satisfied customers to share their positive experiences online. These reviews not only enhance your reputation but also feed into your SEO efforts, helping you rank higher in search results. Positive reviews are a powerful form of social proof that can significantly sway potential clients' decisions.
By combining these strategies—Facebook Advertising for immediate lead generation, SEO for long-term online visibility, email marketing for lead nurturing, and positive reviews for trust-building—we create a comprehensive marketing system. This system is designed to not just attract leads but convert them into long-term clients, ensuring the best return on your investment.
1,999/mo
Option 1:
Facebook Advertising
Strategy: Create customized ad funnels for your business, and target people actively looking for your offerings online, and then retarget them until they become customers.
2,999/mo
Option 2 (includes Option 1):
Search Engine Optimization
Strategy: Create ongoing on-site and off-site content that will get your website ranked at the top of Google for high-traffic keywords your potential customers are using to find your offerings.
3,999/mo
Option 3 (includes Options 1 & 2):
Email Marketing
Strategy: Create email campaigns and auto-responders to target people potentially interested in your offerings while retargeting existing leads and customers.
Positive Reviews
Strategy: We will drive as many positive testimonials for your organization as possible, on reputable third-party review sites, from new and existing satisfied customers, vendors and associates.
Anatomy of Your New Facebook Ad System
The goal of the Facebook Advertising System is to advertise your business, to people already looking for your offerings, until they purchase directly from you.
For example, if you sell dental supplies nationally, your ads would be shown to people searching for dental supplies, or watching videos about dental supplies, or visiting websites that sell dental supplies (your competitors), until they purchase your dental supplies.
- We will build 1 custom Facebook Ad and Landing Page Funnel each month that will target people online already looking for your offerings. We will then re-target all traffic to your Landing Pages and website with additional Facebook Ads until they purchase your offerings
- We will ensure all website visitors continue to see a diverse group of strategic ads until they make a purchase.
- We will A/B/n Test each Ad and Landing Page element (headlines, images, body copy, calls-to-actions, ad placement, etc.) in order to increase profit-producing elements while eliminating weaker ones.
Anatomy of Your New Video & Photography System
The goal of the video/photography marketing system is to generate ongoing, highly creative, broadcast quality video and picture ads that will capture your unique sales proposition to increase brand awareness and sales.
- Schedule and execute 1 video and picture shoot every 6 months.
- We will provide all scripts, scheduling, filming, editing and video and picture ad development and promotion (all ad costs are covered in fee).
Anatomy of Your New Positive Review System
The goal of the Positive Review Marketing System is to drive as many positive testimonials to your organization as possible, on reputable third-party review sites from new and existing satisfied customers, vendors and associates.
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- We will use a combination of 20-100 compelling emails and/or friendly phone calls (based on what is working best) to facilitate positive relations, and reviews.
- We will leverage these positive reviews to boost your search engine optimization, as well as in your advertising to drive trust and sales.
Anatomy of Your New Email Marketing System
The goal of the Email Marketing System is to consistently engage new and existing leads with compelling content and unique offers until they purchase your offerings.
The thrust of our email marketing efforts is simple: Build emails people look forward to that simultaneously in increase sales.
- We will develop and send 2 email marketing campaigns each month in order to drive more sales, based on your market: B2B, B2C or both.
- B2B: We will add 100-250 new prospective leads into your list each month, until market is fully captured.
- B2C: We will leverage your existing email lists while creating valuable incentives for consumers to join your list.
Anatomy of Your New SEO System
The goal of the Search Engine Optimization Marketing System is to get your website ranked at the top of Google so people find you first when searching for your offerings online.
- We will begin by researching and recommending the best Keyword Phrases to drive new potential customers to your website. For example, if you provide tree removal in Bergen County NJ, a good Keyword would be "Bergen County Tree Removal Company."
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- Once you approve this list of Keywords, we will get your website ranked at the top of Search Engines by creating and strategically adding 5 SEO-focused original landing pages/articles into your website each month.
- We will track the ranking of your Keywords in your password-protected Marketing Portal. This allows you to track your marketing progress, while allowing us to prioritize keywords that you are not yet ranked for.
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How Being Our Client Works:
The cost of advertising is included in your fee.
We build all the content, promote all the ads and measure and improve everything.
All services are month-to-month and you may cancel at any time.
Even if you cancel services, everything we've built remains yours.